November 3, 2008

Forward March

Forward Online Boutique Launches

One week you’re a Harajuku girl in mismatched knee socks and tutus. The next, full on steampunk in goggles, tails, and top hats.

Stop dressing in costume, kids. It’s time to move forward with Forward, Revolve’s new eclectic site dedicated to edgy, upscale designs, launching today. While Revolve is all about quantity (is there a contemporary designer they don’t carry?), Forward showcases a highly curated selection of progressive but wearable pieces that will stand the test of time.

Erin Fetherston frocks, Banfi Zambrelli pumps, and Be & D satchels coexist with Jeremy Scott dresses, Superfine jackets, and Disaya jewelry. The editorial-esque photography just adds to the appeal.

Of course, such luxury is going to cost you.

But not nearly as much as dressing like a subculture superfreak.

Available online at forwardforward.com.